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Skip Navigation LinksServe > Fundraising > Preferred Charities > March Of Dimes

Every minute a baby is born too soon. Every day, 72 babies die due to preterm birth complications. All year long, YOU can make a difference for all babies.

The mission of the March of Dimes is to improve the health of babies by preventing birth defects, premature birth, and infant mortality. March of Dimes was founded by our 32nd President, Franklin D. Roosevelt, in the fight against polio. After the discovery of the polio vaccine, March of Dimes focused their efforts to improve the health of babies and has been successful with the help and enthusiasm of many grassroots volunteers.

How Key Club Helps

Since 1978, Key Clubs have been making a difference for babies everywhere. Key Club members, like you, continue to support the March of Dimes all year long by hosting service projects, raising funds and educating your community about the crisis of preterm birth. Honor the 15 million babies born too soon worldwide this Fall by Coloring Your School Purple to help end Prematurity during Prematurity Awareness Month in November. In the Spring, continue your efforts with March for Babies – our signature fundraising event.

Service Project Toolkit for Key Club

Prematurity is the #1 leading cause of death in newborns – these babies need your help! Download the exclusive March of Dimes Service Project Toolkit for Key Club to gain access to ideas, tools and resources to help you make a difference. 

10 Baby Steps

Celebrate World Prematurity Day on November 17 and throughout the entire month of November by participating in 10 Baby Steps! Help your school host an event to raise awareness about premature birth. Be sure to Like March of Dimes Team Youth on Facebook and share your event details and pictures to the page!

The first 200 registrants will receive a prematurity awareness package to help make your event a huge success! Not only that, you will have the chance to win recognition across the country for your event! Go to to register your event.

Sign up for a Prematurity Awareness Event Package

  • You get a free T-shirt for a club leader, balloons, and stickers for the first 200 clubs to sign-up.
  • After the first 200 sign-up, everyone will receive an email with helpful event guiding information.
  • The National Youth Council will reach out to your club to give you ideas and personal assistance.
  • Sign-up today at and